دور التحالفات الاستراتيجية في دعم الميزة التنافسية للمؤسسة : دراسة حالة مؤسسة اتصالات الجزائر عين تموشنت

Abstract

Strategic alliances are of great importance especially in an environement characterized by dynamic competition ,due to benifits . they provid for both allied parties .The main purpose of this study is to identify the role that strategic alliances play in supporting the respiratory advantage of an organization To achieve the objectives of the study ,according to a scientific methodology , only a questionnaire was used to collect data and it was distributed to sample of 45 individuals , The statistical program SPSS was also used to analyze the data and many results were reached ,the most important of wich are : there is a statistically signficant effect of strategic alliance on the competitive advantage of Algeria Telecom ,the variable of the independent study of strategic alliances have a positive effect on the dependent variable ,wich is respiratory characteristics

Description

مذكرة تخرج مقدمة لنيل شهادة ماستر أكادمي تخصص : إقتصاد و تسيير المؤسسات

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