Les stratégies semio-linguistiques employées dans les publicités des produits cosmétiques algériens

dc.contributor.author	Bouzidani, Nesrin Sarah
dc.contributor.author	Merbouh, Hadjer
dc.date.accessioned	2025-07-20T09:06:29Z
dc.date.available	2025-07-20T09:06:29Z
dc.date.issued	2025-06-19
dc.description.abstract	This thesis false within the scope of advertising discourse analysis applied to the field of cosmetics and aesthetic care. It aims to study the semiolinguistic techniques used in Algerian aesthetic advertisements by analyzing a set of posters from local brands such as Flux Care, Labonedjma, Hello Beauty, Edany, or Venus. Through an approach combining visual semiotics and textual rhetoric, this work seeks to highlight how brands represent the female body while promoting cosmetic products.	en_US
dc.identifier.uri	http://dspace.univ-temouchent.edu.dz/handle/123456789/6711
dc.language.iso	fr	en_US
dc.publisher	UNIVERSITY OF AIN TEMOUCHENT	en_US
dc.relation.ispartofseries	2024/2025;
dc.subject	Semiotics,interpretation,andimagery of cosmetic products in Algerian advertising	en_US
dc.title	Les stratégies semio-linguistiques employées dans les publicités des produits cosmétiques algériens	en_US
dc.type	Thesis	en_US

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